Cultivated Synergy is more than just a workspace. It’s a dynamic community of friendly, creative, and experienced individuals. We work side-by-side with our members to extend our knowledge and help accelerate their businesses.
DATE
March, 2018
CLIENT
Cultivated Synergy
CATEGORY
Co-working Community & Event Space
The Challenge
The challenge that was presented by this client was extremely unique in that they are both a co-working space and an event space all rolled into one! They necessitated 2 separate experiences for one location while still maintaining a sense of brand cohesion that catered to both potential clients and customers.
The Solution
Our approach was to create a multi site that facilitated the clients needs to silo individualized experiences for both the co-working community and event space aspects of the model. We created a visually appealing site for each that maintained the same URL utilizing sub directories to unify the experience.
Co-Working Community
Event Space
Reception
After launch, traffic increased dramatically! The multi site platform was exactly what Cultivated Synergy necessitated in keeping one URL but have 2 very different experiences, each with its own unique style and feel.
The co-working space feels corporate and sophisticated, while the events space feels much softer and appeals to a wider community of potential clients.
